This episode frames leadership as service to the person two steps beyond your immediate stakeholder—what Shakeel Bharmal calls the customer’s customer—so teams focus on outcomes that matter and drop vanity work.
He argues that coaching is the leader’s core job—“Leader is 80% about being a coach”—because confidence, capability, and ownership scale when leaders ask better questions.
Strategy shows up as dialogue, not a PDF on the wall—mine the “genius in the room,” invite disagreement, and repeat the message in many formats to build belief.
AI earns its keep when it helps you think: prompt it to ask five tougher questions, then own the answers in your words.
For more information about Shakeel Bharmal, visit: https://www.shakeelbharmal.com/
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