The Purpose of Work Famed advertising mogul, George Lois, once said, “Most people work at keeping their job, rather than doing a good job. If you’re the former, you’re leading a meaningless life. If you’re the latter, keep up the good work.” To pay the bills, most of us have to work. The question we […]
As we all know, roles are created by the organization to achieve its mission and goals. Roles make up the whole of the organization. If there are no roles, there is no organization. Roles can come and go due to factors such as contraction, expansion or the introduction of new technologies like automation or artificial […]
A question I am being asked more and more is why did I decide to write another book, this one focused on purpose? Other than being a masochist, there is a very good reason. I wrote THE PURPOSE EFFECT to prove that there is a link between purpose and culture. While my first book, FLAT […]
If you are curious to know the entire list of early endorsers for THE PURPOSE EFFECT, this graphic outlines all 26 people. I feel lucky and honoured for their belief in the book. Find out what they actually wrote by visiting the site.
Aimed at individual employees, author Dan Pontefract takes a “lo-tech” video approach to explain the basic concept of ‘personal purpose’ found in his book, THE PURPOSE EFFECT. It’s an introductory video aimed at people who want to understand the importance of personal purpose. Order the book below: